Collection: RiRe

RiRe takes its name from the French word for laughing, and it means it: the point of makeup, as this brand reads it, is the pleasure of it rather than the discipline. Founded in 2013 inside the Korean manufacturer IW Company, it works two sides at once — colour that is bright and tactile, and skincare aimed at one specific problem at a time. The products are cruelty-free and made in Korea.