Collection: Perfume

A fragrance is chosen not only by scent but by format. Beside the familiar spray — perfume and eau de toilette — there is the solid perfume: a fragrance composition set in a balm, in a compact case. The maker of this format calls it “More than a balm - it's a sensory ritual”: a soft texture that glides onto the skin and is applied directly, with nothing to spray.

The difference in wear is practical. A spray goes out as a cloud, and part of the scent is lost to the air; a balm stays exactly where you put it — the wrist, behind the ear, the crook of the elbow. The amount is easier to measure out, and with scent it is always easier to add than to take away. The solid format is, in the maker’s words, “designed for effortless touch-ups: the sleek compact fits your bag, so you can refresh both scent and mood anytime, anywhere”, with compositions that “softly linger throughout your day” — a quieter trail than a spray’s, and closer to the skin.

For reading a label one thing is enough to know: the whole fragrance composition sits behind a single word on the ingredient list — “Parfum” or “Aroma” — while the individual fragrance substances that allergy-prone shoppers prefer to avoid are named separately beside it. A long run of fragrance names is therefore not the sign of a worse formula, but of a fuller list.