Beplain reads old ingredients in a modern way. Its line is from nature, back to nature. The central ingredient is mung bean: in Korea people have washed with it since the Silla period, and an old saying holds that mung bean draws out a hundred poisons. The formulas are gentle but meant to work, put through real research rather than assumed. The brand makes its products gender neutral, packs them in biodegradable board from sugarcane pulp, and formulates its sun care to be safe for reefs.
